Based in Calgary, Alberta, Canada · Helping entrepreneurs worldwide

A Sound Idea

An MIT professor named Amar bought an expensive stereo and was let down by the sound. Fixing that disappointment made him a billionaire.

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Bose

Being disappointed in something is often the first step in creating a sound new business idea.

Transcript

Amar did.

Amar was born in Philadelphia … and, from an early age, was clearly an entrepreneur ... at 13, with a growing interest in electronics … Amar started a small business at home employing his classmates to fix model trains and radios which helped his family earn some badly needed income. Well eventually Amar went to university and got a PhD in Applied Science …. And following graduation, he ended up as an assistant professor at MIT in Massachusetts. Life was good for Amar. And to reward himself he bought a high end stereo system … and was immediately disappointed …the speakers had impressive technical specifications but failed to reproduce the realism of a live performance. And that’s when Amar had a great idea …

It took a few years to work out … but with some funding from angel investors, including other MIT professors, he launched his own company. It was tough going at first to get noticed … but when Amar wowed an influential stereo critic the company took off.

Today, 60 years after that disappointing high end stereo system spurred him to create something better … the private company that Amar created and made him a billionaire now employs over 8,000 people around the world making sound systems and other cool things too … and it is still named after him … Amar Bose.

Bose is a great idea because being disappointed in something is often the first step in creating a sound new business idea.

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